It started sluggish with the release of Pocket Gems’ Episode in 2013, but the fast-growing characteristics of the marketplace for interactive account software was underlined by Pixelberry’s successful 2016 release of Options: Reports You Play and the developer’s subsequent acquisition by Nexon.
Both game titles now sit quite in the US top 30 top grossing graphs and both also broke into the top 10 10 during January.
Yet Ludia CEO Alex Thabet appears anywhere else when citing enthusiasm for the Montreal developer’s just-released interactive narrative game What’s Your Story Hack.
“Kim Kardashian: Hollywood was a game that broke new floor,” he says of Glu’s celebrity-based strike.
And it’s an attempt to broaden the scope of narrative storytelling by incorporating accessible IP with extras such as customisable avatars that characterises Ludia’s methodology.
“We want to take the best of the existing game titles and create something new,” Thabet says.
Something for everybody
Given the business’s past use licensed IP which range from Jurassic Area and Battlestar Galactica to The Price is Right and Family Feud, it’s no real surprise Ludia is seriously leveraging its expertise in creating games with big entertainment brands.
In the end, that model has already been turned out successful with Episode working with brands such as Demi Lovato, Means Young ladies and currently Pitch Perfect.
What’s Your Story Cheats offers a far more interesting and balanced mix of IP; something that’s been chosen to appeal to a broad audience, both in conditions of gender and hobbies. This is recognized in-app as players create an avatar at the start of each account and can always pick female or male options.
The overall game launches with reviews occur the worlds of Beverly Hillsides 90210, Scream, Job Runway and Divergent, with lots more to check out over coming a few months.
Thabet says early on feedback from soft launch unveiled players tended to keep within one tale so a key concentration since has gone to integrate mechanics that encourage them to play across tales.
Obviously, with only four testimonies at kick off, it’s much more likely Project Runway followers are going to enjoy Beverly Hillsides 90210, while those who embrace the horror unknown of Scream should find similar pleasure in Divergent’s dystopian setting.
A longer read
Employing these cross-story aspects and adding more content, anticipated to players were consuming it faster-than-expected, pushed back the game’s start a couple of months.
More generally, the range of the project is seen from the excess features including the ability to customise your avatar with clothes and accessories, an in-game messaging system that introduces a fresh directness and cadence to the storytelling, as well as extras such as what Thabet calling “fun emotional profiling” that derived from a player’s in-game activities.
For instance, in the Divergent account, your choices result in the game telling you which of the world’s five factions you would be. “It’s a lttle bit of fun, and the players love it,” he clarifies.
Yet apart from such enhancements, it will be the press to keep producing high quality content which will be Ludia’s priority over the coming calendar months. It’s increased the development team four-fold and dealing with the usual selection of entertainment-honed writers to ensure expectations are maintained.
Certainly it’ll be interesting to observe how the overall game competes in a market dominated by two well-established headings. Thabet says he thinks there’s enough expansion in the sector and enough cravings from players to experience more than one such game for everyone to find success.
And with future ideas to keep rolling out impressive game features during 2018 alongside much more IP-based content, it looks like What’s Your Story? already has a good beginning and middle for its own narrative arc.
What’s Your Story Cheats has gone out now on the App Store and Google Play.